Work Experience
(November 2011 – Present) – Web Editor: Phoenix New Times.
Responsible for maintaining and building on the Web presence of Phoenixnewtimes.com, the online edition of the Phoenix New Times, an award-winning alternative weekly published by Village Voice Media.
• Create and manage content, and promote it on aggregator, niche and social media sites to grow community and pageviews.
• Oversee a monthly budget for freelance photographers and content production assignments.
• Produce weekly and monthly website traffic reports. Responsible for hitting website traffic goals.
(January 2011 – January 2012) – Web Coordinator: Society of American Business Editors and Writers
• Maintain SABEW.org’s Web presence with regular news and information updates.
• Help develop e-newsletters and social media campaigns.
• Provide support for annual SABEW events including industry conferences and journalism award contests.
(Oct. 2010 – Nov. 2011) – Writing and English Tutor: Phoenix College Success Center
• Aided ESL and first-year English students with grammar, writing, thesis development and essay organization.
• Instructed students in English pronunciation and reading comprehension.
(Feb. 2010 – Oct. 2010) – Internet Marketing Coordinator: Liberty Interactive Marketing, Phoenix, Ariz.
• Implemented online advertising (PPC) and search engine optimization (SEO) strategies for client accounts.
• Produced and edited HTML e-mails and Web pages.
• Maintained Google, Yahoo! and Bing search marketing campaigns.
• Assisted in the production of monthly PPC and SEO campaign reports.
• Produced news content, press releases, blog posts and Web copy for client accounts.
(Sept. 2009 – Feb. 2010) – Trainee: David and Sam PR, Phoenix, Ariz.
• Copy edited and drafted marketing materials and press releases for client accounts including Dunkin’ Donuts and Sojourner Center, the largest domestic violence shelter in the country.
• Key team member focused on building internal and external social media campaigns and improving SEO.
• Participated in creative marketing brainstorming sessions.
• Performed basic office administrative tasks.
(April 2007 – May 2009) – Staff Writer/Contributor: GateHouse Media New England, Inc.
General Assignment Reporter: The Winchester Star, Winchester, Mass. (Aug. 2007 – May 2009)
• Produced news coverage for the print and online versions of the newspaper as well as short web videos and photos to accompany articles.
• Maintained a blog related to local news and events and created daily content for the newspaper’s website integral to increasing traffic to the site by about 30 percent (based on monthly page views) in first full year of employment.
General Assignment Reporter: The Shrewsbury Chronicle, Shrewsbury, Mass. (April 2007 – Aug. 2007)
• Reported on breaking news, features, local government and regional stories.
• Helped rebuild the newspaper’s relationship with the local police department, resulting in arrest and incident reports being e-mailed directly to the newspaper on a weekly basis.
Staff Contributor: The MetroWest Daily News, Framingham, Mass. (April 2007 – Aug. 2007)
• Covered regional stories including meetings, breaking news, education issues, features and crime.
(May 2006 – April 2007) – Staff Writer/Contributor: Stonebridge Press, Southbridge, Mass.
General Assignment Reporter: The Auburn News, Auburn, Mass. (May 2006 – April 2007)
• Produced 8-10 stories a week including features, breaking news and business profiles. Took all photos to accompany articles.
Staff Contributor: The Southbridge Evening News, Southbridge, Mass. (May 2006 – April 2007)
• Provided breaking news and regional coverage as needed.
(Aug. 2004 – May 2006) – Intern, Contributor, Freelancer: Various locations
• Interned with The Noise, a monthly news and arts magazine based in Flagstaff, Ariz., during final semester of undergraduate degree. Contributed news stories, photos and columns from August 2004 to August 2005.
• Contributed stories on assignment and independently for Toward Freedom, an online news magazine based in Burlington, Vt.
Education
B.S. Journalism, minor: philosophy, Northern Arizona University, Flagstaff, Ariz.
Volunteer Work
(Dec. 2009 – present) – Northern Arizona University Alumni Association volunteer.
(Dec. 2009 – present) – Northern Arizona University Alumni Association volunteer.
(Sept. 2009 – present) – KJZZ/KBAQ, Phoenix’s National Public Radio stations, 2323 W. 14th St., Tempe, Ariz.
(Nov. 2008 – Dec. 2008) – Mission of Deeds, 6 Chapin Road, Reading, Mass.
Skills
• Proficient with AP style and familiar with Chicago Manual of Style.
• Intricate attention to detail and strong research aptitude.
• Interactive journalism: video production, photography, blogging and writing for the web.
• SEO specialist with knowledge of web design best practices and online marketing tactics.
• HTML/CSS website design and CMS experience.
• Photoshop image editing.
• Experience with e-mail marketing services including Exact Target and Campaign Monitor.
• Proficient with Google Analytics and AdWords.
• Understanding of Freedom of Information Act and media law.
• Fulfilling numerous responsibilities in a deadline-driven environment.
• Presenting news and information dynamically using alternative formats.
Training and Coursework
• New England Newspaper Association workshop for weeklies and small dailies led by former New York Times reporter, Rosalie Stemer.
• Regular professional development meetings with peer reporters and editors.
• Video and editing training by GateHouse Media, Inc.
• Introduction to HTML and CSS, University of Illinois at Urbana-Champion.
• Media writing and reporting
• Advanced reporting
• Communication analysis
• Basic editing
• Feature writing
• Pubic affairs reporting
• Humor writing
• Critical and analytical reporting
• Mass communication law and ethicss
